FIXTURE DEVELOPMENT AND SPACE PLANNINg
Ever since I first started working in retail, I've had a passion and a natural knack for creating environments that draw customers in and encourage them to spend time. Today, I can draw on my diverse skills and experiences to enhance the customer's journey from the window into the store and shape environments that build brand integrity and consistency. My background includes working with designers to develop fixtures that support sales goals for particular products. From brief to store placement, I've guided the creation of fixtures that convey a premium, elevated brand message, that improve both customers' experience and visual merchandisers' efficiency through ease of use, and that meet company goals for cost and sustainability.